123: Float Marketing Forum 2017 – Social Media

[Apologies in advance for the audio quality of the Marketing Forum episodes.
The content is still amazing and we hope that you enjoy them.]

 

During the Friday Activities at the 2017 Float Conference, the industry came together to share their thoughts on four specific areas of marketing in the first ever, Float Center Marketing Forum.

In this special episode, you’ll hear from the panel discussion on social media.

Starting off this section Sean Lavery, co-founder of Float Toronto, walked us through the use of social media in his center in Canada.

After Sean’s talk, you’ll hear a group discussion among him and the other panelists:
Andy Zaremba – Float House
Nick Dunin – Beyond Rest
Kevin McCulloch – Float Stl.

After the discussion, we opened things up for some audience Q & A.

The Float Center Marketing Forum was one of the many Friday Activities held at the 2017 Float Conference. This was an experimental activity that we plan on doing again, but we would love your feedback.

What would you like to hear from future Marketing Forum panels?

Email forum moderator, Derek Wyatt (derek@floathq.com), with your suggestions.

122: Float Marketing Forum 2017 – Community Building

[Apologies in advance for the audio quality of the Marketing Forum episodes.
The content is still amazing and we hope that you enjoy them.]

 

During the Friday Activities at the 2017 Float Conference, the industry came together to share their thoughts on four specific areas of marketing in the first ever, Float Center Marketing Forum.

In this special episode, you’ll hear from the panel discussion on community building.

Starting off this section Matt Smith, co-founder of Modern Gravity, walked us through the importance of community building in his center in Edmonton Alberta, Canada.

After Matt’s talk, you’ll hear a group discussion among him and the other panelists:
Andy Zaremba – Float House
Graham Talley – Float On

After the discussion, we opened things up for some audience Q & A.

The Float Center Marketing Forum was one of the many Friday Activities held at the 2017 Float Conference. This was an experimental activity that we plan on doing again, but we would love your feedback.

What would you like to hear from future Marketing Forum panels?

Email forum moderator, Derek Wyatt (derek@floathq.com), with your suggestions.

121: Float Marketing Forum 2017 – Pricing & Memberships

[Apologies in advance for the audio quality of the Marketing Forum episodes.
The content is still amazing and we hope that you enjoy them.]

 

During the Friday Activities at the 2017 Float Conference, the industry came together to share their thoughts on four specific areas of marketing in the first ever, Float Center Marketing Forum.

In this special episode, you’ll hear from the panel discussion on pricing and membership.

Starting off this section Mike Zaremba, co-founder of the The Float House, walked us through the pricing and membership strategies across their float franchise in Canada.

After Mike’s talk, you’ll hear a group discussion among him and the rest of the panelists:
Ray Thoma – The Float Spot
Nick Dunin – Beyond Rest
Sean Lavery – Float Toronto

After the discussion, we opened things up for some audience Q & A.

The Float Center Marketing Forum was one of the many Friday Activities held at the 2017 Float Conference. This was an experimental activity that we plan on doing again, but we would love your feedback.

What would you like to hear from future Marketing Forum panels?

Email forum moderator, Derek Wyatt (derek@floathq.com), with your suggestions.

120: Float Marketing Forum 2017 – Customer Relations

[Apologies in advance for the audio quality of the Marketing Forum episodes.
The content is still amazing and we hope that you enjoy them.]

 

During the Friday Activities at the 2017 Float Conference, the industry came together to share their thoughts on four specific areas of marketing in the first ever, Float Center Marketing Forum.

In this special episode, you’ll hear from the panel discussion on customer relations and experience.

Starting off this section Carol Johnson, co-owner of the Zero Gravity Institute, walked us through a day in the life of a floater at her center in Austin, TX.

After Carol’s talk, you’ll hear a group discussion among her and the rest of the panelists:
Graham Talley – Float On
Matt Smith – Modern Gravity
Kevin McCulloch – Float Stl.

After the discussion, we opened things up for some audience Q & A.

The Float Center Marketing Forum was one of the many Friday Activities held at the 2017 Float Conference. This was an experimental activity that we plan on doing again, but we would love your feedback. What would you like to hear from future Marketing Forum panels?

Email forum moderator, Derek Wyatt (derek@floathq.com), with your suggestions.

119: David Vobora – Adaptive Training Foundation

***NEW INTERVIEW FOR 2017***

David Vobora is the founder of the Adaptive Training Foundation, a non-profit that focuses on creating both physical and mental training programs for athletes, especially those with physical disabilities. David joins Ashkahn to talk about his story, and how he started incorporating floating into the work he does.

This episode is brought to you by the San Francisco Salt Co.

118: Shoshana and Kevin – Floatation Tank Association

***NEW INTERVIEW FOR 2017***

Shoshana Leibner and Kevin Johnson are two of the board members of the Floatation Tank Association. The FTA will be hosting a Friday Activity this year entitled, “FTA: Shaping the Future of Floating.” Shoshana and Kevin join Ashkahn to chat about the FTA, and what to expect from their Friday Activity.

Read more about it on our Friday Activities page.

This episode is brought to you by the San Francisco Salt Co.

117: Justin Feinstein – Float Clinic and Research Center

***NEW INTERVIEW FOR 2017***

Justin Feinstein is the head researcher the Float Clinic and Research Center, a float specific research lab housed in the Laureate Institute for Brain Research. Justin and Ashkahn chat about the current research Justin is doing, and about his path forward towards publication and funding future studies.

This episode is brought to you by the San Francisco Salt Co.

116: Duncan Trussell – Duncan Trussell Family Hour Podcast

***NEW INTERVIEW FOR 2017***

Duncan Trussell is a comedian and host of the Duncan Trussell Family Hour podcast. He’s an avid floater, and talks about floating frequently on his podcast. Duncan will be doing a live recording of his podcast on stage at the 2017 Float Conference, with Christopher Ryan as his guest. Duncan and Ashkahn chat about the impact floating can have on a person’s self-reflection.

We’d like to give an extra special thanks to Pro Float for making Duncan’s appearance possible.

This episode is also brought to you by the San Francisco Salt Co.

115: Bob Mangine – University of Cincinnati

***NEW INTERVIEW FOR 2017***

Bob Mangine has worked in sports therapy for many decades, and is currently working in the athletics department at the University of Cincinnati. He’s installed a float tank in the university’s training facility thanks to the STRONG program at the Air Force, and has started to conduct float research with his student athletes. Bob joins Ashkahn to discuss their setup, how they do their research, and the results he’s been finding.

This episode is brought to you by the San Francisco Salt Co.

114: Lydia Caldwell and Josh Hagen – Air Force Research Laboratory

***NEW INTERVIEW FOR 2017***

Lydia Caldwell and Josh Hagen work for the Air Force Research Laboratory in the 711th Human Performance Wing. They work on a program within the research lab called STRONG, Signature Tracking for Optimized Nutrition and Training. Through this program they have started conducting research on float tanks, focused both on human optimization and recovery.

This episode is brought to you by the San Francisco Salt Co.