Orbit / Tranquil Solutions

Friday Activities

On Friday, August 11th (the day before the Float Conference), we’ve set up a day of fun smaller activities that are open to everyone coming to the Float Conference. The activities will be taking place at various times between 8am-8pm on that Friday (finishing just in time for the Welcome Party on that Friday night).

Sign-ups for Friday Activities will open in July.

These activities are organized by your fellow members of the float community.

If you’d like to put on a your own Friday Activity,
email us at conference@floathq.com!

Marketing Forum
1pm – 8pm
450 person capacity
Organized by the Float Conference

If there is one thing every center needs (besides salt), it’s a solid flow of customers. Once your float center is up and running, marketing quickly becomes one of your biggest tasks. In fact, according to our 2016 State of the Industry report, marketing is the single largest challenge that float centers face.

With this in mind, we’re happy to announce the first ever Float Conference Marketing Forum.

The Marketing Forum will broken into four chunks, each tackling a marketing topic that is vital to the success of your float center:

Social Media

We all know we have to be on there, but why… more importantly, how do we do it well? In this panel we’ll cover the basics of the different social media platforms, which ones you should be on, how to tailor your messaging to attain the biggest reach, and what numbers truly matter when measuring your effectiveness.

Community Building

When your budget is low, one of the best resources you have is building relationships in your community to help fuel your word of mouth. In this panel, we’ll discuss grassroots programs you can perform to reach niche audiences, how you can build a float center through influencer endorsements, and why partnerships with other organizations in your city can produce a constant flow of traffic.

Pricing and Memberships

The perfect price is more than a simple math equation of costs + desired markup. Learn about how and when to discount your floats, the pros and cons of various membership structures, and how to use your prices to incentivize the type of behaviour you want.

Customer Service

We’re in the business of providing people with experiences, and the customer service you provide is a big part of that. We’ll discuss the different factors that can effect the experience your customers have, from how your center is laid out, to what amenities you offer, to knowing the right time to enforce your policies.

Each topic will have a panel made up of some of the most successful float centers in the business, including Float House, Float Toronto, us (Float On), Float STL, Modern Gravity, Float Sixty, The Float Spot, Beyond Rest, and the Zero Gravity Institute.

The format will include short poignant presentations, audience Q&A, and panel discussion facilitated by Derek W Wyatt, one of our main marketers here at Float On.

Come join us as we discuss and share the practical information that can help fill up your tanks!

Bus Tour of Portland’s Float Centers
2pm – 8pm
60 person capacity (across 2 buses)
Organized by the Float Conference
Bus Tour

Come on a tour of Portland’s float centers! Portland has a nice mix of different float center setups, ranging from centers that only provide floating, to centers that have floating built into a whole wellness center, to massage studios with floating as an additional service.

We’ll be taking two buses from place to place. One of them is a cherry red double decker bus, and the other is a sleek luxury bus. Both of them will be serving craft beer, so we can tour the float centers in style.

The Science Behind Floating: Restoring Energy SafelySign up now!
This class is 2 days long:
Thursday: 3pm – 7pm &
Friday: 9am – 12pm
20 person capacity
Organized by Tom Fine
Please note that this activity starts on the afternoon of Thursday 8/10. Please plan travel and accomodations accordingly.

Tom Fine is one of the original float tank researchers, and is responsible for some of the earliest and most significant studies done with float tanks. Over the course of this two day workshop, Tom will break down all the science behind how float tanks affect the body and the mind.

You’ll walk out of this workshop with a solid understanding of the physiological and psychological effects of floating, and will have a good foundation of knowledge to pull from when talking to your float customers. Tom will also delve into other practices that can be used with floating, various forms of relaxation, mindfulness etc, and how pairing them may have synergistic effects.

Topics that will be covered in this workshop:

Key physiological changes while floating:
  • Autonomic Nervous System’s (ANS)
  • Hypothalamic Pituitary-Adrenal system
  • Immune system
  • Central Nervous system
  • Stress Response System
The psychological effects of floating:
  • Effects on mood and affect
  • Effects on perception
  • Effects on thought
  • Effects on sensation seeking
  • Effects on field dependence
  • Effects on hypnotic susceptibility
  • Single float vs frequent floats
  • Floating and Altered States of Consciousness
Therapeutic effects of repeated floats:
  • Therapeutic Factors of repeated floating
  • Stress related physical disorders
  • Anxiety
  • Acute Pain and Chronic recurrent pain
  • PTSD, eating disorders, phobias
How to Work with Veterans Using Flotation
Time TBD
Capacity TBD

Pathways has been actively working with veterans and their families using a variety of alternative healing modalities for several years. This year’s workshop is designed to give those who are considering becoming float center owners, along with existing float center owners, valuable information and insights in working with veterans. This year, Pathways will be providing access to Pathways research centers and how to become part of the Pathways veterans health savings accounts and how to get paid to provide local veterans services at their individual float centers.

Shamanic Floating Concepts with Didgeridoo Journey
Time TDB
Capacity TBD
Organized by Corey Constanzo and Treeka Drake

We are teaming up to collaborate a beautiful way to “open ceremony” your Float Conference experience this year! We will be holding space for a collective exploration around shamanic principals to deepen your spiritual practice with floating and run your float centers through the pathway of the heart. The workshop includes a shamanic journey to meet with your tank spirit(s) that will be guided by drum and didgeridoo sound medicine. No previous experience is required.

Float Room Construction Workshop
Time TDB
Capacity TBD
DIY Float Rooms

Have you ever been interested in building your own float room in a commercial setting or in the privacy of your own home? In this workshop, DIY Float Rooms will provide a detailed and insightful lesson on how to do just that.

Some of the main topics will include:

Pros and Cons

Venturing out and building your own custom float room could seem to be a daunting task and is not for everyone. We will discuss the pros and cons of buying from a manufacture vs building it yourself.

Construction Materials

With the vast variety of construction materials, it can be a little overwhelming and hard to choose what material is right for your application. We will cover issues such as soundproofing, filtration, tub/wall material, and more.

Cost Comparison

We will help breakdown the costs of building an entry level float room to a high end float room. So whether you have a limited budget or want to go all out, we’ve got you covered.

At the end of our workshop, we hope to leave you with a better understanding of every aspect of constructing your own float room. The format will include both short presentation and audience Q&A.

Letters from the Void: Book Release Party and Open Mic
Time TBD
Capacity TBD

Join us for an evening of literary and musical entertainment to celebrate the release of our new book! Letters from the Void is an anthology of creative prose and poetry inspired by floating. The party will start with our incredibly talented wordsmiths reading their favorite selections from the book. Then after that, we’ll open up the stage to the rest of the Float community to showcase their skills in an open mic! So, if you have a poem to read, or a song to sing, or can play a guitar, come join us!

The Floatlympics
Time TBD
No capacity limit

Are you the fastest towel folder in the industry?

How quickly can you clean a Takiron floor?

How much does that big glass bowl of salt weigh?

Come be goofy and non-competitively competitive with us and test your float center related skills at this year’s first ever Floatlympics!

There’ll be more details to come, but some activites will remain shrouded in secrecy until the day of the event. Come stop by between your other scheduled activities! Who knows, you could walk away with the chartruese medal or a cerulean ribbon!?

The Soul of the Float Industry: 2017-2018
Time TBD
Capacity TBD
Float Collective Logo

In 2016, we came together as a float community to reflect on who we are, who we want to be, and where we’re all headed together as an industry. It was a lively, interactive discussion that led to some answers, but also to a lot of new questions. This year, we’re coming back together to check in with where we consider ourselves today relative to the goals we defined last year. We’ll also introduce the Float Collective team, which in many ways is a response to those questions that we collectively identified last year. Join us to remember and explore why we all got into this crazy, amazing, busy and diverse industry to begin with, where we’re headed in the future, and how Float Collective wants to serve us all in our shared goals.

Talks from the 2017 Speaking Applicants
Time TBD
Capacity TBD
Organized by the Float Conference

Each year people from the float community submit applications to speak at the Float Conference, and we let you vote on who you want to see take the main stage. But speaking time is limited at the conference, and so many of the applications seem too great to not be heard, so we put together this event so you can hear all the float wisdom people have to share.

Perfecting Your Client’s Float Experience: The How and Why of Pre & Post Float Dialog
Time TBD
Capacity TBD
Organized by Liquid Floats Austin

Drawing on his thousands of floating hours since 1971, his design and delivery of workshops for the “best of the best” global communication professionals at top 10 ad agencies and his 100% success rate for disappearing every type & form of PTSD through dialog-based floatation therapy sessions, Professor Thompson, through his methodologies, utilized over 43 years to solve critical problems of Fortune 50 corporations, will facilitate each attendee’s development of their strategic communication skills and knowledge to provide them with an invaluable tool box of human software that will allow a deeper understanding of the role of Mind in optimizing every client float experience.

More events to come soon!